Your free assessment
Want to know whether the switch is worth it for you? Send us your web address – we normally get back to you within 24 hours with an honest assessment. Free of charge and without obligation.
43 per cent of all websites run on a content management system whose framework dates from 2003. Twenty plugins, a database query on every visit, a security advisory every week — and that of all sites is supposed to be recommended by ChatGPT. It will not be.
Not our opinion, but what every stocktake in an SME brings to light.
That is how old the core is on which much of the web runs today. Designed for weblogs, not for search engines with a language model behind them.
That is how many plugins sit inside an average company website. Each one is somebody else's code base, a loss of speed and a potential way in.
That much loading time separates the converting from the bouncing session in many accounts. A database query plus a stack of plugins costs exactly that second.
That is how many of your contents a language model quotes when structure, answer formats and structured data are missing. Visibility without a click only exists for readable pages.
On the left what you know. On the right what your customers will experience from now on.
Search increasingly happens without a click. Anyone who does not appear there disappears — no matter how well the page used to rank.
More and more users ask a language model instead of a search engine. There are no longer ten blue links, but one answer — naming two or three sources.
Language models prefer clearly structured, factually supported pages that load quickly. Nested page-builder sites with loading delays fail the test.
What is delivered slowly is crawled less often and used less often. Static delivery is therefore not a technical luxury but a precondition for visibility.
In most industries nobody has yet built their content for AI readability. Whoever does so this year occupies the answer before the competition understands the question.
Nothing is thrown away in the switch. Texts, images, URLs and rankings are carried over — only the foundation is replaced.
That works too. In that case we harden the existing site, clear out the plugin stack and add the structured data. Honest advice does not always mean building anew.
No downtime, no loss of rankings, no building site for weeks on end.
We check the speed, structure, security and AI readability of your current site and tell you honestly whether a switch is worth it at all.
The new site is built in parallel: content carried over, structure sharpened, structured data built in. Your old site stays online until the very last day.
URLs and redirects are in place, measurement carries on, rankings stay. After that you maintain content with AI support instead of in the plugin jungle.
Start with the free AI check: it measures the speed, structure, structured data and AI readability of your current site and gives you a score with an action plan within minutes. Only then do we talk about whether a switch makes sense.
As a piece of software, WordPress carries on and will do so for years. What is dead is the assumption that a content management system from 2003 with twenty plugins is still the right foundation for visibility in 2026. It is precisely that assumption which costs reach, speed and security today.
A website that is delivered without a database and without a stack of plugins, that brings structured data with it from the start and is built so that language models can read and cite its content cleanly. Content is created and maintained with AI support; delivery is static and therefore fast and hard to attack.
With a clean implementation they are preserved and usually improve. This requires identical URLs or clean redirects, metadata carried over and a gain in speed that Google rates positively. The move is planned in advance, not repaired afterwards.
For a typical SME site with twenty to eighty pages we reckon on a few weeks from the initial review to the switch-over. The old site stays online until the very last day.
Yes. You get an editing route that works without technical knowledge — just without a database, without plugin updates and without the worry that an update will break the site.
Then you stay with it. We harden the site, clear out the plugin stack, add structured data and get speed out of it. The free check shows you beforehand how much there is to gain.
Want to know whether the switch is worth it for you? Send us your web address – we normally get back to you within 24 hours with an honest assessment. Free of charge and without obligation.